UP leading sustainable tourism

 Saturday, August 19, 2023 

ASSOCHAM, Apex industry committee, in partnership with myATITHI.global, a tourism community platform helping MSMEs in tourism is quite excited to declare the forthcoming meeting – UP Darshan – Enterprising charm of Tourism and Hospitality in India, an important tourism meeting targeted at highlighting the potential of UP as a leading state in encouraging sustainable tourism. This innovative event has been planned to take place on 18 th August, 2023, Friday, at Ramada Plaza.

As the most crowded state in India, UP, Varanasi is set to organize this outstanding event that will create tourism’s future within the region and further. Well-known leaders, influential stakeholders and different experts are gathering to engage in talks revolving around ground-breaking methodologies targeted at taking care of sustainable tourism, accelerating digitalization, supporting sustainability principles, moving forward with technological integration, and intensifying opportunities for entrepreneurs micro, small, and medium enterprises operating in the sector.

Deepak Sood, Secretary General, ASSOCHAM, showed his eagerness for the event, mentioning that the conference is poised to be a famous in their continuing efforts to let loose the potential of tourism of UP. With firm government support, they are tapping into tourism’s unexplored opportunities, making sure a brighter and sustainable future for the sector.

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